# SynthEngine

> Explore the market before you commit.

SynthEngine is a market intelligence platform. Companies explore a product launch, a pricing change, a position, a competitor’s entry, or a campaign before they commit. A scenario is introduced to a synthetic population. Consumers interact, word of mouth can spread across locations, and the simulated world can update with events such as a political change or a new law.

The population is built from proprietary survey data and government data: geography, demographics, income and spending, category interests, and behavior patterns. Consumers carry that buying power into the run.

Under the hood, LLM reasoning, Jev (a fast System 1 judgment layer), RICH/OASIS social simulation, and the FAST quantitative choice engine work as one traceable system.

SynthEngine is a way to explore a scenario before committing. Survey and government data are inputs to the population. It sits alongside the research a team already runs.

## Pages

- [Home](https://synthengine-five.vercel.app/): Product explanation, waitlist, and design-partner application
- [Questions](https://synthengine-five.vercel.app/#faq): Frequently asked questions

## Design partners

The design partner program is for FMCG, brand, and insights teams.

## Contact

- [LinkedIn](https://www.linkedin.com/company/144003112/)
- [Instagram](https://www.instagram.com/synth_engine/)